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Google is targeting "scraper" websites (sites that copy or steal information or articles from the original writers). It is becoming increasingly important to have original content on your website. The cost of copying someone else means you can lose your search engine rankings completely.
Google has announced an algorithm change that specifically targets blog scraper websites. Google's Matt Cutts is asking for users to report scraper sites in order to help Google refine their ability to eliminate scrapers from search results so that we get quality original content.
